“Only 7 percent of companies are delivering on the growth triple play by unifying creativity, analytics, and purpose.…Linking purpose to creativity and analytics helps companies recognize the opportunities that are… Read more »
Virtual events are here to stay. Previously perceived as a pandemic-era alternative to in-person activities, marketers have discovered several distinct advantages to virtual events. Scalability and cost-effectiveness are the most… Read more »
The Capital Region Minority Supplier Development Council (CRMSDC) has selected Montage as its media production and event management company to provide project management, implementation, and execution of the annual Super… Read more »
The first World Expo took place 170 years ago during the height of the Industrial Revolution. The latest concluded last month having shaped six months of programming around 17 sustainable… Read more »
A global celebration of creativity in all its forms? Count us in! Today is World Creativity and Innovation Day, designated by the United Nations to “raise awareness of the role… Read more »
How do we continue to create connection during a global pandemic? It’s been approximately 700 days since our individual and collective lives changed. As an experiential firm that specializes in… Read more »
What happens in Vegas… gets reported back to the entire team. Earlier this summer, we sent two of our best and brightest to the 2019 Experiential Marketing Summit held in,… Read more »
Montage Marketing Group, LLC has been selected to design and implement the attendee welcome experience for Management Leadership for Tomorrow’s 15th Anniversary Gala and Rising Leaders Conference. The gala and… Read more »
Dr. Martin Luther King, Jr. once said, “Life’s most persistent and urgent question is: What are you doing for others?” Dr. King’s question is embedded in our corporate DNA –… Read more »
Written by Bobby Imperial, Experiential Marketing Producer The future isn’t coming; it’s already here. Yes, we live in a world where our screen time is managed by screens, we can… Read more »
“There is no such thing as the last impression.” J.B. Miller didn’t mince words during a recent conversation with BizBash. Miller reminds us that great brand experiences imprint on our… Read more »
Written by Liz Hurtado, Experiential Program Manager and former full-time Brand Ambassador Have we met? Odds are good if you’ve ever held the title of Brand Ambassador. Ours is a… Read more »
This past spring, after a year of beta testing, the National Institutes of Health (NIH) officially launched the All of Us Research Program. The mission of the All of Us… Read more »
The first and most frequent question I get after my elevator pitch is this: What exactly is experiential marketing? Fair play, my fellow professional. With ever-evolving technology providing new means… Read more »
It’s back-to-school season, and we’re taking advantage of the occasion to test your experiential marketing expertise. Your challenge should you choose to accept it? Correctly identify nine types of marketing… Read more »
People approach the dog days of summer in one of two ways: They either try to soak up every last degree of heat and humidity – or, they turn the… Read more »
Written by Kristin St. John, Outreach and Engagement Manager NEW! My five-step Event Outreach Checklist is now available for download. Get your copy today to start building better audiences for… Read more »
Great ideas should be celebrated. Starting this month, we’ll be sharing our current favorites from the world of experiential. From public art that presents the problem of marine pollution to… Read more »
Often referred to as “experience marketing,” “brand experience,” or “event marketing,” experiential is increasingly being recognized for its ability to create relationships between brands and customers. The practice isn’t new…. Read more »
When guests liken an experience to Disney World, you know you’ve done something right. That was the reaction of families who attended KinderCare Early Learning Center’s DC Family Studios event…. Read more »
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