Generating Buzz for Ground-Breaking Science

A press launch and market research highlight a scientific solution to cleaner travel.
  

Achoo! Do you monitor for symptoms of sickness for days after a flight? Breathing recirculated air in a compact space isn’t the only way to catch a cold. Exposure begins before boarding the plane.
  
To keep things cleaner for passengers at Akron Airport, nanoTouch and Western Reserve Hospital installed self-cleaning nanoTouch® mats in all security bins.
  
Montage provided media outreach and conducted a market research study to promote the ground-breaking advance in airport cleanliness. Our efforts gained nationwide attention on behalf of nanoTouch and it’s partners. Reader’s Digest, USA Today, Lonely Planet, major travel blogs and other news outlets picked up the story, bringing far-reaching consumer attention to nanoTouch and extending awareness of it’s innovative self-cleaning products.

Audience and Industry Research

Commercial

Marketing Communications

Outreach and Engagement

Public Relations