Virtual events are here to stay. Previously perceived as a pandemic-era alternative to in-person activities, marketers have discovered several distinct advantages to virtual events. Scalability and cost-effectiveness are the most… Read more »
Tag: Brand Engagement
Creativity and Innovation: Our 5 Favorite Projects from the Past 5 Years
A global celebration of creativity in all its forms? Count us in! Today is World Creativity and Innovation Day, designated by the United Nations to “raise awareness of the role… Read more »
How We Create Connection Within the Communities Where We Live and Work
Our journey of creating connection began in our own backyard, literally. Montage was founded in a 200-square-foot garage loft located behind CEO Mercedita Roxas-Murray’s Maryland home. Despite the humble setting,… Read more »
Six Takeaways from Experiential Marketing Summit 2019
What happens in Vegas… gets reported back to the entire team. Earlier this summer, we sent two of our best and brightest to the 2019 Experiential Marketing Summit held in,… Read more »
Montage to Lead Experiential Design for Management Leadership for Tomorrow’s Anniversary Gala and Conference Welcome Experience
Montage Marketing Group, LLC has been selected to design and implement the attendee welcome experience for Management Leadership for Tomorrow’s 15th Anniversary Gala and Rising Leaders Conference. The gala and… Read more »
INFOGRAPHIC: Celebrating Community Service on MLK Day
Dr. Martin Luther King, Jr. once said, “Life’s most persistent and urgent question is: What are you doing for others?” Dr. King’s question is embedded in our corporate DNA –… Read more »
Montage Supports the All of Us Research Program
This past spring, after a year of beta testing, the National Institutes of Health (NIH) officially launched the All of Us Research Program. The mission of the All of Us… Read more »
What Type of Experiential Marketing is Best for Your Brand?
The first and most frequent question I get after my elevator pitch is this: What exactly is experiential marketing? Fair play, my fellow professional. With ever-evolving technology providing new means… Read more »
Why Event Outreach Matters and How to Do It Right
Written by Kristin St. John, Outreach and Engagement Manager NEW! My five-step Event Outreach Checklist is now available for download. Get your copy today to start building better audiences for… Read more »
8 Experiential Campaigns that Celebrate Women
Today is International Women’s Day. For over 100 years, March 8 has marked this global celebration of the social, economic, cultural and political achievements of women. Equally so, the day serves… Read more »
12 Days of Christmas Experience Marketing
Forget the partridge and the pear tree. Leave the calling birds behind. We’re celebrating the 12 Days of Christmas with the best holiday experience marketing from across the globe. Santa… Read more »
Eight Essential Steps to Make Your Brand Experience a Success
Have you ever seen a skyscraper under construction? Cranes balance heavy beams. Concrete fills the floors and walls. Panels of reflective glass rise skyward. But before any building begins, a… Read more »
VIDEO: Are You Ready to Put Brand Experience to Work for You?
ICYMI, we’re big believers in the power of brand experience. We tout it’s unique strengths, offer tips and tricks from our years in the industry, and share our favorite examples of innovative work. It’s… Read more »
What Do Cannes’ Big Winners Have in Common?
The Cannes Lions are to marketing what the Oscars are to movies. Pined-over, sought-after, star-studded and hotly-debated. But even the awards’ haters must admit: winning a Lion carries serious gravitas…. Read more »
Five Tools to Help You Master Customer Engagement
What’s in your inbox?
Chances are you have at least one email from a retailer awaiting you. A sales message. One you will likely delete without opening.
In an era of nonstop appeals, consumers have become adept at tuning out unwanted solicitations. So how do brands avoid dismissal?
Your Weekly Round Up 5/17/17
Although it’s a quick read, the adage, “It’s a marathon, not a sprint.” applies aptly to this week’s Round Up. Take a look.
Customers at the Core
Relationships are rooted in authentic and genuine alignment with who you are. Brands that say they are something but don’t back it up with action will lose in the long run. If you say it, you have to mean it and do it.