Mercedita Roxas-Murray

Chief Executive Officer | Purpose-Driven Marketer | Proud PTA Member

Mercedita has a thick skin, a big heart and an uncanny ability to function on very little sleep. She formed the idea for Montage in 2014 after nearly 30 years of experience in agencies across the globe. It’s sort of like the third child she still wants—don’t tell her teenagers.

Daughter of an immigrant, Mercedita inherited a spirit of hard work, determination and advocacy for others. She points her compass toward working for a greater purpose; and she doesn’t believe in failure. It’s no surprise that the #1 song on her personal soundtrack is “Don’t Stop Believing.”

Mercedita binds Montage together with her PR, advertising, marketing, communications and experiential expertise. Her colleagues call her strategic, steadfast and versatile. She is a graduate of the University of Michigan and has won a ton of awards that she’ll probably never mention. Family is her touchstone. Green tea is her fuel. And nothing stands in her way.