The Minds Behind ‘More’

True to our name, our team is a montage of diverse backgrounds, experiences, perspectives and strengths. But we all have one thing in common – doing 'more' is in our DNA.

Mercedita Roxas-Murray

Teresa Pipia

Dianne Beltran

Adeela Abbasi

Julia Hornaday

Liz Ayala

Rima Matsumoto

CEO | Purpose-Driven Marketer | Proud PTA Member


Mercedita has a thick skin, a big heart and an uncanny ability to function on very little sleep. She formed the idea for Montage in 2014 after nearly 30 years of experience in agencies across the globe. It’s sort of like the third child she still wants – don’t tell her teenagers.


Daughter of an immigrant, Mercedita inherited a spirit of hard work, determination and advocacy for others. She points her compass toward working for a greater purpose; and she doesn’t believe in failure. It’s no surprise that the #1 song on her personal soundtrack is “Don’t Stop Believing.”


Mercedita binds Montage together with her PR, advertising, marketing, communications and experiential expertise. Her colleagues call her strategic, steadfast and versatile. She is a graduate of the University of Michigan and has won a ton of awards that she’ll probably never mention. Family is her touchstone. Green tea is her fuel. And nothing stands in her way.

Chief Relationship and Strategy Officer | Ninja Multitasker | Boy (x3) Mom


Teresa finds motivation in navigating new situations. That’s probably why she fearlessly entered the male-dominated field of sports marketing fresh out of college, has transitioned from agency to nonprofit to business ownership without blinking an eye, and once celebrated Thanksgiving Day by giving birth to twins. She is fiercely loyal and excels at keeping people and projects on track. It’s no surprise that some of her former colleagues have joined her at Montage.


Though Teresa’s dream of becoming a CIA agent never came to fruition, she takes great pride in building a company that creates impactful marketing solutions for socially-conscious brands. She believes all work and no play is a no-no, can read a room with spy-like astuteness (so you’re saying there’s a chance?) and loves learning what makes someone tick. She holds a Bachelor’s degree from American University, a MBA/MS Sports Management from UMass Amherst, and proudly roots for a baseball team halfway in between – the NY Yankees.

Senior Program Manager | Events Extraordinaire | Lover of Electric Violin


Dianne’s favorite quote is “Don’t count the days, make the days count.” Muhammad Ali was probably talking about her when he said it. Dianne is an unassuming powerhouse – graduating college in 3 years while working full-time, staffing over 500 nationwide events annually for nearly five years, oh and learning English within six months of immigrating to the U.S.


Dianne honed her experiential marketing expertise in-house and in-the-field, a potent combination that she applies to the benefit of Montage’s clients. She hails from Colombia (the country, not the district), and loves the sun and coffee accordingly. She is proud to work for a company that prioritizes projects that benefit her community, and is an avid fan of Celia Cruz.

Program Manager | Truth Teller | Tribal Face Painter


Adeela is equal parts bubbly and blunt. She’s never met a stranger and organized to a fault. Skilled in graphic design, event planning and tribal face painting (yes, you read that right), Adeela brings an artist’s eye to the Montage team.


Initially a card-holding member of corporate America, Adeela switched gears in her mid-twenties, transitioning into the nonprofit world and a more fulfilling future. She most recently held the post of Marketing and Communications Manager for a local Habitat for Humanity Restore. But after interviewing with Montage, she felt a purpose-driven business was the perfect fit.


Her hobbies are a natural extension of her day job – playing with her kids, painting and listening to great music late into the night. A 3pm coffee break no doubt keeps her going. But don’t be mistaken – it’s a 7-Eleven ¾ hot chocolate and ¼ dark roast or nothing.

Digital Strategist | Wordsmith | Powerhouse Perfectionist


Julia embraces an environment where excellence is expected, and then tries to do better. Her middle school teachers and Montage’s leadership both picked up on this trait, respectively electing Julia as General in her 8th grade Civil War unit and marketer for the marketing agency. For the record, her side won that year, and her mom embarrassingly brags about both.


Identifying as a Midwestern, a Washingtonian and a nomad, Julia is accordingly hardworking, competitive and curious. Her greatest accomplishments include running 5k in under 20 minutes and traveling to 38 countries and counting. She also wrote most of what you’ll read on this website.


Julia credits Montage’s culture of creativity, autonomy, purpose and empowerment as inspiration for doing her best work and motivation to contribute more to the world than likes and clicks. She does not support usage of the Oxford comma.

Experiential Program Manager | Solution Spotter | Travel Aficionado


Liz thinks fate led her to Montage, but in reality, she’s just really good at what she does. Following 10 years in the administrative field, Liz took the leap into experience marketing. Her honed ability to spot potential weaknesses and offer solutions made her a natural in the industry. And when she crossed paths with Montage, we were eager to scoop her up. Liz is a team player, committed to modeling the passion, creativity, ambition and responsibility she hopes to instill in others.


Hailing from Peru, Liz’s parents gifted her with a love of travel starting at an early age. She’s visited 27 countries to date and is always on the lookout for her next adventure. Liz attributes her motivation to get up every morning to her kids. She also enjoys very filling breakfasts and Cuban espresso. You decide which is more compelling. In her wildest dreams, Liz aspires to be a competitive powerlifter. Her favorite quote serves as inspiration: “Success is to be measured not so much by the position that one has reached in life as by the obstacles which he has overcome.”

Multicultural Advisor | Difference Maker | Former Competitive Gymnast


When opportunity knocks, Rima answers. That’s what brought her to the U.S. from Mexico at age 17, inspired her to launch a Japanese outpost of a global nonprofit that promotes opportunities for women in business, and ultimately, drove her to Montage.


A gymnast in her youth, Rima’s flexibility has evolved from physical to mental. She is an astute listener and avid learner. Montage particularly benefits from her ability to build strong relationships with people from all walks of life and transform complexities into impactful solutions. She appreciates the agency’s commitment to excellence – and that no one on the team takes themselves too seriously.


In her spare time, Rima chairs the board of CASA, one of the largest and most prominent nonprofit organizations in the Mid-Atlantic region, which provides a comprehensive array of services, education and civic engagement programs for low-income immigrants. She aspires to be a difference maker, as if she’s not well on her way, and never wants to live without her family, her dog and skim chai lattes.